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How He Built the Uber for STR Cleaning: The Story of Turno

Meet Assaf Karmon, Co-founder & CEO of Turno — a marketplace that helps vacation rental hosts and property management companies simplify and automate cleaning.

Assaf was born and raised in Israel and as a kid his dream was to be a professional soccer player.

And while that dream never came to fruition, in part because Assaf spent most of his early sports career sitting on the bench, the determination, boldness, and focus he garnered as a child trying to level up his game, has enable him to become the entrepreneur he is today.

In this episode, Assaf and I discuss: 

  • The founding story of Turno
  • The recipe for a successful working relationship with your cleaning team
  • What separates the best cleaning teams from the rest of the pack
  • His thoughts on working with one team in a market vs a multiple teams in the same market to reduce risk
  • And the biggest opportunities he sees for entrepreneurs building new companies in the hospitality space

Oh, and one last thing — Turno has graciously offered Behind the Stays listeners a $150 Amazon Gift Card after you complete your first turnover with them!  Simply go to turno.com/behindthestays to claim this offer before March 31st, 2024. 

This episode is brought to yo buy our friends at Booklee.

Booklee like a Linktree designed exclusively for Airbnb hosts and STR property managers. 

If you’re listening to this podcast, chances are you’re a hospitality entrepreneur that cares about building a brand for your Airbnb/STR business and that’s why many of you invest so much time into building your presence on Instagram.

Knowing where to direct your Instagram followers to is always a challenge:

  • Should you send them to your Airbnb listing directly to show off your incredible reviews? 
  • Or to your direct booking site which is a little clunky to navigate on mobile but will save you 10-15% if your follower books direct?  
  • Or maybe you’re testing out VRBO and Booking.com 

Well, what’s amazing about Booklee is that you don’t have to decide. 

Booklee allows you to create a stunning link-in-bio page that showcases everything about your property across all platforms. Booklee pulls in and aggregates your reviews across Airbnb, VRBO, and other OTAs, and invites guests to book via your direct booking site or their preferred OTA.

Get 20% off your first year of Booklee when you reference Behind the Stays at checkout. 

Have you signed up for Ping yet?

Ping makes it easy for guests to be notified when their favorite Airbnbs become available — and it’s the secret tool the best Airbnb hosts use to maximize bookings.

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About the Show

Behind the Stays is brought to you twice a week by Sponstayneous — a free, biweekly newsletter that brings subscribers the best last-minute deals and upcoming steals on Airbnb.  

You can subscribe, for free, at www.sponstayneous.com

Behind the Stays is hosted by Zach Busekrus, co-founder of Sponstayneous, you can connect with him on Twitter at @zboozee.