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Creating Operational Scale With Virtual Assistants

This episode is Sponsored by the STR Industries #1 marketing platform.

In this episode, host Bill Faith discusses the vital role of virtual assistants (VAs) in efficiently managing short-term rental properties and businesses. Bill shares insights on how VAs can help property owners and hosts scale their operations. 

Key takeaways:

VAs for Scaling: Bill emphasizes that VAs are essential for operational scale in various industries, including short-term rentals.

Maximizing Property Potential: Bill stresses the importance of maximizing property potential, including revenue, ROI, and ADR, through effective marketing.

Challenges in Finding VAs: Bill highlights the difficulty of finding the right VAs, especially in marketing roles, and the need for proper vetting.

VAs’ Responsibilities: Bill suggests breaking down VA roles into specific skill sets, including research, marketing, and guest communication.

Testing and Interviewing: Bill advises testing VAs with tasks during recruitment and thoroughly discussing job descriptions during interviews.

Standard Operating Procedures (SOPs): SOPs should clearly define tasks, reporting, and communication methods to manage expectations.

Payment Methods: Bill recommends using services like for paying overseas VAs and mentions as a resource for finding trained VAs.

Building Relationships: Bill highlights building rapport with VAs but emphasizes paying for task execution, not their time.

Scaling with VAs: VAs are crucial for scaling and operational efficiency in property management.

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